Audience

I looked on yougov profiles and looked up similar films to our OTS. I started with Double Indemnity

This shows us that double indemnity appeals mostly to old men due to the time period of noir film. It also shows that the typical person who likes double indemnity has a high social grade. They also have left wing views of politics.

I  looked up the yougov profile for the noir film 'The Third Man.' The demographics are the same as the ones for 'Double Indemnity' and share the same political views.

These results show us that our target audience should be old men with high social grades with left winged political views.

These are Pete Buckingham's audience profiles which is used to interpret an audience.

Out of these profiles I feel that our target audience is film fanatics because they are very organised and are in the best age range of all the profiles.

The target audience for our ilm will be men in their 50s who are film fanatics.